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It's been three years since Citroen entered the Indian market, and as a part of the celebrations, the company is offering discounts, referral rewards and free car cleaning, and has even launched a new edition.
- C3 Aircross gets a discount of Rs 1 lakh
- Referral scheme offers a voucher worth Rs 10,000
- Free wash offered to all existing customers
Citroen C3, C3 Aircross discounts
Citroen is also offering discounts on the C3 and C3 Aircross this April, bringing down their starting price to Rs 5.99 lakh and Rs 8.99 lakh, respectively. The company, however, has neither revealed the full price list nor confirmed if these discounts are applicable on the MY2023 or MY2024 models. Before this, the C3 prices ranged between Rs 6.16 lakh-9.08 lakh, while the C3 Aircross was priced between Rs 10 lakh-14.27 lakh.
It is worth pointing out that the brand has been offering significant discounts on MY2023 models recently. In February 2024, MY2023 models of the C3 Aircross were offered with up to Rs 1.9 lakh off and MY2023 models of the C3 got benefits of up to Rs 1.5 lakh.
Citroen C3, eC3 Blu Edition
As a part of the celebrations, the brand has also released a new Blu edition for the eC3 and C3. This edition gets a special Cosmo Blue paint shade, which can be had in either a monotone or a dual-tone finish with special graphics on the outside. On the inside, the Blu Edition gets an air purifier, illuminated cupholders, sill plates and edition-specific upholstery bits. Citroen has not revealed the trim levels on which this edition is offered nor how much more this price over the regular model.
Citroen's third anniversary offers
Apart from reducing prices and introducing a new colour, the brand has also started a customer referral programme, which offers existing customers a voucher worth Rs 10,000 for every customer referral that comes through them, along with a free car spa to all customers.
Citroen in India
Citroen recently unveiled the exterior design of the Basalt high-riding coupe-SUV, and announced that it will equip the C3 hatchback with an automatic gearbox by June. The company will also make six airbags standard across all its models from the second half of 2024. The eC3 recently scored a 0-star Global NCAP safety rating as it lacked several key safety features.
Disclaimer: Discounts vary from city to city and are subject to the availability of stock. Please check with your local dealer for exact discount figures. All prices are ex-showroom.
Also see:
Citroen C3 Aircross automatic review: Gets the basics right
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